Urban tourism is a term describing multiple tourist activities in which city is main destination and place of interest. This form of tourism is relatively old and very complex. Cities were always purpose of many journeys and trips although it becomes more and more popular phenomenon since 50's. As a subject of research urban tourism didn't exist before 80's and till 90's was very underestimated. Tourism within cities is strongly connected with their growth and technology development as well (roads, transportation, railway). Travelling to cities became easier, faster and in many cases cheaper than it was decades ago. Important fact is that the awareness of possibilities that come with urban tourism rose significantly over the years. Urban tourism products: City can offer variety of products or services which become objects demanded by people on the tourist market. Product, which city has to offer for tourists, can be anything material or non material, i.e. specific location, particular place (museum, cultural, religious, entertainment), city services or even specific city development (transport, building, architecture). In literature there are many examples of urban tourism products like sport areas and festivals, events created to attract international and domestic tourists. Urban tourism includes many other types of tourism for example cultural tourism as culture is one of the most important motives for travelling. In cities different forms of tourist activities are concentrated:
sightseeing, leisure, shopping, visiting friends and family, religion, business venues, participation in congresses, conferences, entertainment (events, clubs), trainings, transport.