Medicinal chemistry Innovation is the application of better solutions that meet new requirements, in-articulated needs, or existing scientific needs. This is accomplished through more effective products, processes, services, technologies, or ideas that are readily available to markets, governments and society. The term innovation can be defined as something original and, as a consequence, new, that "breaks into" the market or society. A definition consistent with these aspects would be the following: "An innovation is something original, new, and important in whatever field that breaks in to a market or society". While something novel is often described as an innovation, in scientifics, management science, and other fields of practice and analysis it is generally considered a process that brings together various novel ideas in a way that they have an impact on society. Medicinal chemistry Innovation differs from invention in that innovation refers to the use of a better and, as a result, novel idea or method, whereas invention refers more directly to the creation of the idea or method itself.