Find Experts

Experts in Business and Management
Gerhard J. Barone Dr. Hanumant Yadav Jack Jonck DOÄžANAY, Mehmet Mete Bernardo Balboni G. Eddy Birrer Cem Behar Bin Ke Cengiz Kallek Michael Frese Engin Akarli Andrew M. Brajcich Robert Lee Ensar Gul Irene Elisabeth De Pater RUOLIAN FANG REMUS ILIES Geraldo Cerqueiro Timothy G. Coville Ghee Soon Lim View More
Li Xiuping

Assoc Professor
Marketing
National University of Singapore
Singapore

Professor Business and Management
Biography

PhD, Marketing, University of Toronto, 2006, MA, Business Administration, Dalian University of Technology China, 2001, BA, Economics, Dalian University of Technology China, 1999

Research Intrest

Consumer Judgment And Decision Making, Pricing And Loyalty Program, Time Preference And Intertemporal Choice In Consumption

List of Publications
Every coin has two sides”: The effects of dialectical thinking and attitudinal ambivalence on psychological discomfort and consumer choice, with Pang J, Keh H T and Maheswaran D (2017), Journal of Consumer Psychology, 27(2), 218-230
The Effect of Embarrassment on Preferences for Brand Conspicuousness: The Roles of Self-Esteem and Self-Brand Connection, with Song X and Huang F (2017), Journal of Consumer Psychology, 27(1), 69-83, forthcoming

Global Scientific Words in Business and Management

Experts in Singapore
YU Soo Hoon, Victoria Frank LEE Kong Fei Bin Ke Jennifer NEO Chiew Lian Kelvin FOONG Weng Chiong Michael Frese Stephen HSU Chin-Ying Irene Elisabeth De Pater RUOLIAN FANG Wong Mun Loke REMUS ILIES Clara MOK Yuen Pun Ghee Soon Lim Keson TAN Beng Choon Vinicius Rosa Dr. Soh Shean Han Vivien K. G. Lim SANDY LIM Ke Michael Mai DANIEL J. MCALLISTER Jayanth Narayanan Amy Yi Ou Zhaoli Song Albert Chu‐Ying Teo Kai Chi Yam View More