Biography

Since July 2009, Dr. James (“Jay”) Gladden has served as Dean of the School of Physical Education and Tourism Management at Indiana University-Purdue University Indianapolis. Dean Gladden joined IUPUI after serving as Associate Dean in the Isenberg School of Management at the University of Massachusetts Amherst, where he was a faculty member in the Department of Sport Management. Dr. Gladden spent 12 years on the internationally-recognized UMass Sport Management faculty where he taught a variety of courses revolving around his expertise in sport branding and sport marketing. In many of his classes, Dr. Gladden partners with industry to create student-related projects. Some of the organizations his students worked with include the Basketball Hall of Fame, Boston College Athletics,New Balance, Octagon Marketing, Philips Electronics, US Soccer,and the WNBA. Through the Sports Management Consulting Class (P432) at IUPUI, Dr. Gladden has partnered with Indiana Sports Corporation, Grand Park in Westfield, The Incrediplex, USA Football, Indiana Primetime Sports and the Pete Dye Golf Trail on student projects., Dr. Gladden has published numerous articles and book chapters on these topics in a wide variety of outlets including the Journal of Sport Management, Sport Marketing Quarterly, Sport Management Review,and the International Journal of Sports Marketing and Sponsorship, and industry publications such as Athletic Management and Sports Business Journal., Dr. Gladden also brings more than 20 years of experience working with industry , first as a Project Director for DelWilber + Associates (from 1991 to 1994) and then later as a faculty member at UMass and IUPUI. Dr. Gladden has worked with a variety of organizations including the 500 Festival, the Cleveland Cavs, Compaq Computer Corporation, Iowa State University, the Los Angeles Dodgers, Major League Soccer, the National Basketball Association, the National Collegiate Athletic Association , the Pittsburgh Pirates, Purdue University, and the United States Figure Skating Association. Dr. Gladden is very active in the Indianapolis sports and tourism community. He serves as a Board member for Visit Indy and President's Council Member for the Indiana Sports Corporation.Originally from a northern suburb of Chicago, Dr. Gladden graduated from DePauw University in 1988 with a Bachelor’s in Communication Arts & Sciences. He received a Master’s degree in Sport Management from Ohio State University in 1991 and a Ph.D. in Sport Management from the University of Massachusetts in 1997.

Research Intrest

Sport branding Sport sponsorship Sport marketing.

List of Publications
Mott, J.W. & Gladden, J.M. (2009). Coaches as Brand Builders: What is Important? International Journal of Sports Management and Marketing, 10 (1)