Chong Juin-Kuan

Vice Dean, PhD & Research, Deputy Director, Centre
Marketing
National University of Singapore
Singapore

Biography

University of California at Los Angeles, The Anderson School, Ph.D. (1999), Committee: Chris Tang (Co-chair), Teck-Hua Ho (Co-Chair), David Bell, and Peter Bentler University of Canterbury, B.Sc. (1990), First Class Honors, in Operations Research.

Research Intrest

Behavioural And Experimental Economics, Social Influence

List of Publications
A generalized cognitive hierarchy model of games, with Ho, Teck Hua and Camerer C (2016), Games and Economic Behavior, 99, 257-274
Hazards regression for freemium products and services: a competing risks approach., with Chen D and Li J (2017), Journal of Statistical Computation and Simulation, 87(9), 1863-1876
Yellow taxis have fewer accidents than blue taxis because yellow is more visible than blue, with Ho, Teck Hua and Xia X (2017), Proceedings of the National Academy of Sciences of the United States of America, 114(12), 3074-3078

Global Scientific Words in Business and Management