Assistant Professor
Management & Marketing
Ahlia University
Bahrain
Dr. Abdulmonem Al Shirawi was born on 12th November 1948 in Muharraq, Bahrain. He received his Ph.D. in Marketing, from Brunel University in 2012. Dr. Al Shirawi joined Ahlia University in 2003 as part-time lecturer and he then became a full-time lecturer. In 2013 he was promoted to the rank of Assistant Professor. Dr. Al Shirwai accumulated a rich and fruitful experience through working at senior positions, including sales, marketing and general manager, at Bahrain’s aluminium industry companies including Alba (Bahrain Aluminium) Balexco (Bahrain Aluminium Extrusion Company), BALCO, the marketing arm of Alba. Between the summer of 1993 and 2003 Dr. Al Shirawi worked as a freelance consultant providing management and marketing consultancy to ALICO (Sharjah), Al-Tayseer (Saudi Arabia), Docash (Germany), Gulf Extrusion (Dubai), Emirates Aluminium (Ajman) and many more.
Marketing Management, Market Orientations, Consumer Behavior, Marketing Strategy , Service Marketing