Pedro Cherry serves as executive vice president of Customer Service and Operations (CSO) for Georgia Power. He leads 4,800-plus employees in the CSO organization with responsibility for the company’s customer service efforts, transmission, distribution, region operations and corporate services. Named to the role in February 2017, Cherry is responsible for operating and maintaining an electric system that serves 2.5 million customers in all but four of Georgia’s 159 counties. Cherry began his career with Southern Company in 1997 at Southern Energy Inc., the subsidiary that later became Mirant Corp., where he held positions of increasing responsibility, including chief financial officer for South America and the Caribbean Region, vice president of international finance, and vice president of planning and performance management. He returned to Southern Company in 2006, serving as finance manager for Southern Generation/Southern Power and then as assistant to the chief financial officer of Southern Company. In 2010, Cherry became Metro West Region manager for Georgia Power and was named vice president of community and economic development in 2012. Prior to his current role, Cherry served as senior vice president of Metro Atlanta Region with responsibility for the company’s operations, sales, customer service, economic and community development and external affairs activities for 1.2 million customers across metro Atlanta. Before joining Southern Company, Cherry worked as an engineering and business analyst for Carolina Power and Light Corp. Cherry earned a bachelor’s degree in industrial engineering and an MBA in operations management and finance from Auburn University. He serves on the boards of the Georgia Foreign-Trade Zone, the Georgia Department of Economic Development, Zoo Atlanta, the Georgia Tourism Foundation and serves on the advisory board of the Bank of North Georgia. He is an alumnus of the Atlanta Regional Commission’s Regional Leadership Institute and Leadership Atlanta. Cherry is chairman of the Aerotropolis Atlanta Alliance. He is also a member of the CFA Institute, 100 Black Men of Atlanta and Auburn’s Alumni Engineering Council.  

 electrical and electronic system