Ghita Worcester brings more than 35 years of health care management experience to her role as Senior Vice President, Public Affairs and Chief Marketing Officer. She provides strategic direction for marketing, business development and strategy, public relations, legislative, regulatory, government programs, and community outreach activities. She oversees the organization’s federal and state health care reform efforts and policy formulation related to national and state health policy issues. Worcester is also instrumental in the development and implementation of UCare’s strategic and operational plans.
Ghita Worcester brings more than 35 years of health care management experience to her role as Senior Vice President, Public Affairs and Chief Marketing Officer. She provides strategic direction for marketing, business development and strategy, public relations, legislative, regulatory, government programs, and community outreach activities. She oversees the organization’s federal and state health care reform efforts and policy formulation related to national and state health policy issues. Worcester is also instrumental in the development and implementation of UCare’s strategic and operational plans.