Alok Sonig is Executive Vice President & Head North America Generics. He joined Dr. Reddy’s in June 2012 after a 15 year stint with Bristol Myers Squibb, mostly based in Princeton. During his nearly 15 years at Bristol-Myers Squibb, Alok held several positions of increasing responsibilities in U.S. Pharmaceutical Group, Country assignments and Global Marketing. Alok served as the Managing Director of BMS India, based in Mumbai, from 2007-2010. He was Vice President and Head of Global Commercial Excellence, Strategy and Business Model Innovation during 2011-2012. During this assignment, he was instrumental in the development and deployment of Commercial Excellence capabilities worldwide. Prior to joining BMS, Alok was based in Washington D.C. and spent several years as a management consultant working in various industries on strategy and innovation assignments, including health care, technology and consumer marketing. He holds a Bachelor’s of Engineering from Punjab Engineering College in India and an M.B.A. from American University, Washington, D.C

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