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Syed Maruf Reza

Associate Professor
Department of Business Administration
Daffodil International University
Bangladesh

Academician Business and Management
Biography

Syed Maruf Reza is the Associate Professor of the Department of Business Administration at Daffodil International University. He Graduated Master of Business Administration ( MBA) in University of Dhaka .He is Working as the Founder of the Unilife Communications, a creative platform of mass communication and media management of Bangladesh.

Research Intrest

Strategic Marketing, Brand Management, Services Marketing, Customer Relationship Management, Marketing Management, Business Ethics

List of Publications
1. Word of Mouth [WOM]: A Key to Marketing Success, Southeast University Journal of Business Studies, Vol.2, No. 2, July-December’2006, ISSN#1815-3267
1. Newspaper Marketing in Bangladesh: A Case Study on Prothom Alo, Daffodil International University Journal of Business and Economics Vol. 1, No. 1, July 2006, ISSN#1818-6238
1. The Insight of Customer Retention Management: Bangladesh Perspective, Dhaka University Journal of Business Studies, Vol. 27,  No.2, December’2006, ISSN#1682-2498

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Experts in Bangladesh
Dr. S M Badier Rahman Shahdat Hossain Dr. Md. Ibrahim Khalil Dr. Hussain Md. Shahjalal Forhad Alam Adhikary Gourab Afrin Sadia Ahmad Shaikh Meshbahuddin Ahmed Sultan Ahmed Tahmeed Ahmed Tanvir Ahmed Anisuddin Ahmed Sayem Ahmed Shahabuddin Ahmed Shyfuddin Ahmed Rushdia Akhtar Abu Muhammad Zubair Akhter Shamima Alam Anadil Alam Nur Haque Md.Ariful Islam ALIMUL ISLAM Mohammed Belal Uddin Md Shafiq uzzaman Muhammad Yunus View More